Saturday, 13 June 2015


-SG- Nowadays sporting 'greats' earn substantial sums from endorsing various products. In the thirties and probably earlier, the same situation existed though the pay-offs were pretty measly even taking the inflation factor into account. David Crawford has recently sent me this scan of a Castrol post card (1936?) and I am pretty sure I have seen a period advert in which Stanley Woods endorsed the 'Litesome Belt' - bur surprise, surprise, there was no illustration showing Stanley wearing this device to go with it!